Mercedes-Benz created an interactive outdoor experience on digital advertising exhibitions in Berlin, which blurred the line between classical outdoor advertising and interactive entertainment. Passers-by were offered the unprecedented opportunity to control digital advertising displays using their own remote car keys.
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Mercedes: Key To Viano
February 13, 2012
Anje Haupt
Design Insight-
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Amazon vs The World
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January 18, 2012
- Anje Haupt
- News & Random|Technology
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The “war” between Google and Apple is widely talked about, but the Amazon, as a powerful third competitor, should not be overlooked.
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LYNX Auto Romeo
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October 17, 2011
- Anje Haupt
- Hot New Work - Not Us
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The ‘Lynx Auto Romeo’ app provides a simple solution to juggling the attention of multiple girls – automatically sending romantic, personalized messages to girls on your behalf.
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Once you rock, you can’t stop
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July 5, 2011
- Anje Haupt
- Design Insight|Featured|Video
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To celebrate the summer music season Pringles recently launched an application, which allows users to turn their smartphones into a virtual band. Pringle Crunch Band app allows anyone to turn their smartphones into 15 air instruments, such as the drums, bass and guitar.
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